The IMAX re-design married the cinematic nature of its offerings with the precision and technology that help bring those stories to life. Highly collaborative sessions with the client and UX team lead to a great working relationship and end product.
Sometimes you get to design a system with heart-tugging lifestyle imagery—sometimes you get images of the Black Panther and Spider Man. This subject matter spurred a really fun conceptual design phase while we narrowed in on the look and feel.
Concept Playground
My Role – Group Design Director Design – Steph Wulz, Charlotte Uddfors, TJ Kurek UX – Moma Wilwayco, Oren Kravetz Motion – Tom Stanton